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• In-depth presentation •


Marketing from Within:
Leveraging Your Team’s Hidden Power


Marketing by Leveraging Your Team in Dental Practice
Nikki Shibley logo

• In-depth presentation •


Marketing from Within:
Leveraging Your Team’s Hidden Power


If the thought of marketing your practice makes your head spin, you’re not alone.



Effective practice marketing often requires a diverse array of technical and creative skills coupled with in-depth knowledge of key demographics. That being said there is an easier, more impactful (and more cost effective) way to market your practice. With over 25 years of practice management experience, Nikki Shibley offers invaluable insight into what it takes to successfully market a practice from the inside out. In this in-depth session, Nikki invites participants to let go of the competition marketing mindset and embrace the power of a motivated team as practice ambassadors.


empowered, happy dental team

Nikki knows that an empowered team strives to exceed practice objectives and will share their enthusiasm with others. Enter internal marketing, the practice of involving staff in the entirety of the marketing process (not just during patient-practice interaction).

Gain a strategy for creating a deeper sense of practice identity, generating more internal referrals, and boosting practice profitability. From identifying your ideal patient to conducting high-impact staff meetings, Nikki will show you how internal marketing can turn your team into a hidden marketing force.


View Speaker Packet


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You will not be disappointed!


"Nikki is a Rock Star! She speaks and teaches from a place of experience, not just theory. Her track record of success has brought her vast knowledge to pass along to her clients. If you’re looking for a solid all round trainer, you will not be disappointed!”


—Anna W.
Dental Office Manager


Bring Nikki to speak at your next event!


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